Pooran Singh
Economics
October 2024
This study investigates the operational dynamics and consumer experiences related with traditional banking in India, comparing it to computerized financial systems. The research focuses on the in-person support given by traditional banks and investigates important variables determining service quality, such as service reliability, technical infrastructure, customer trust, branch location, and staff response. A comparative examination of public and private banks is carried out, using statistical tools to estimate customer satisfaction with various financial services. The hypothesis being investigated proposes a considerable difference in consumer views of service quality between public and private banks. The findings imply that, while private banks frequently beat public banks in terms of service qualities and technological adoption, public banks maintain an advantage due to their broad branch locations. This research adds to our understanding of customer preferences in traditional banking
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